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Media Kit 2026

Reach the World's
Most Passionate
Cultural Audience.

47 million monthly readers across 185 countries — united by a single passion: Korean entertainment. THE CELEBRITY is the premium global media destination for K-content, and your brand belongs here.

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47M+
Monthly Uniques
4.2M
Email Subscribers
185
Countries
78%
Aged 18–34
82% Average Viewability
Industry standard: 70% · We exceed it by 12 points
Low CLS Score: 0.04
Mobile-first layout
Audience Intelligence

Who You Reach
With THE CELEBRITY

Our readers are the world's most engaged cultural consumers — passionate, internationally connected, and with high purchase intent for brands that earn their trust through culture.

Age 18–2438%
Age 25–3440%
Age 35–4415%
Age 45+7%
United States22%
Southeast Asia28%
Europe18%
South Korea12%
Latin America10%
Engagement Benchmarks
7.4 min
Avg. time on branded articles
vs. 1.8 min industry average for sponsored content
38%
Newsletter open rate
vs. 21% media industry average
3.2×
Purchase intent multiplier
for brands featured in idol-adjacent editorial
74%
Unaided brand recall
after native content exposure (vs. 28% display)
Ad Inventory

Premium Ad Formats

Low visual noise, viewability-first design, lazy loading for performance, mobile-first layout. Every unit engineered for brand safety and reader experience.

📰
Top Leaderboard
728×90 Desktop · 320×50 Mobile
Premium above-the-fold placement, below the navigation. Maximum visibility, first impression on every article and hub page.
Available on: All pages · CPM premium +35%
94% viewability
🖼️
Hero Billboard
970×250 Desktop · 320×100 Mobile
Oversized impact unit beneath homepage hero. Page-takeover visual presence for brand launches, campaign announcements, and exclusive sponsorships.
Homepage only · Limited to 1 advertiser per day
91% viewability
📱
In-Feed Native
Responsive · 1:1 or 16:9 image
Seamlessly integrated into article and section feeds. Labeled "Sponsored" — editorial-style format with headline, dek, and brand logo. Highest CTR of all formats.
Available on: K-Pop, K-Drama, Culture, Hub pages
88% viewability
📄
Mid-Article Rectangle
300×250 · Responsive
Placed at the 40% scroll point of long-form articles. Captures highly engaged readers at peak attention. Lazy-loaded for optimal Core Web Vitals.
Available on: All articles · CLS <0.02
82% viewability
📐
Right Rail Half Page
300×600 Desktop only
Sticky right-rail placement that follows readers through long-form content. Premium desktop inventory with extended dwell time and high brand recall.
Desktop articles & hub pages · Sticky behavior
86% viewability
📲
Mobile Sticky Footer
320×50 · Mobile only
Persistent bottom banner on mobile browsers. Always-visible throughout reader session. High frequency, strong brand reminder placement for mobile-first audiences.
Mobile only · Smart dismiss UX
79% viewability
🎬
Outstream Video
16:9 · Up to 30 sec · Auto-play muted
In-content video unit that appears between paragraphs. Auto-plays on scroll, muted by default, with sound-on click. Premium CPM. Ideal for brand awareness campaigns.
Article pages only · VAST/VPAID compatible
77% viewability
🌐
Sponsorship Skin
Full-page branded skin · Custom art
Full desktop page-wrap with brand colors, background imagery, and logo. The highest-impact single-brand takeover. Available for campaign launches and award show nights.
Premium package only · Custom creative required
100% brand exposure
✉️
Newsletter Sponsorship
Header banner + inline unit
Exclusive sponsorship of THE CELEBRITY Daily or Weekly newsletter. 4.2M subscribers, 38% open rate. Solo sends, branded content placement, or integrated editorial available.
4.2M subscribers · 38% open rate · 8.2% CTR
Email-delivered
Sponsorship Packages

Choose Your
Partnership Level

All packages include brand safety controls, premium ad placement, detailed performance reporting, and dedicated account management.

Standard
Brand visibility across premium K-content pages
CPM
Performance-based · Min. $5,000/month
Leaderboard + mid-article units
Run-of-site targeting
Section targeting (K-Pop, K-Drama, etc.)
Weekly performance dashboard
Brand safety guarantee
Get Started
Most Popular
Premium
Full-site presence + branded content editorial
Custom
3-month minimum engagement
All Standard units + right-rail half page
1× in-feed native article per month
Outstream video placement
Newsletter banner (1× per month)
Artist hub sponsorship (1 hub page)
Monthly strategy call + reporting
Enquire Now
Brand Studio
Custom editorial experience + full media package
Bespoke
6–12 month brand partnership
Custom branded editorial hub
Sponsored content series (6–12 pieces)
Full-page sponsorship skin (campaign launch)
Newsletter solo send (1× per quarter)
Cultural intelligence quarterly report
Live event content activation (1 per year)
Dedicated Brand Studio team
Book a Call
Brand Safety

Brand-Safe by Design

THE CELEBRITY operates a strictly moderated, advertiser-friendly editorial environment. All content is human-reviewed before publication.

GARM Brand Safety certified environment
Zero tolerance for misinformation, hate speech, illegal content
AI-assisted + human moderation on all comments
Third-party verification via IAS / DoubleVerify available
Clear editorial / commercial separation — IAB standards
Technical Specs

Performance & Technical

Optimized for low CLS, fast LCP, and premium viewability across devices.

Format Size Max File
Leaderboard728×90150KB
Billboard970×250200KB
Rectangle300×250150KB
Half Page300×600200KB
Mobile Banner320×50100KB
Outstream Video16:9 · MP4VAST 4.0
Partnership Enquiry

Let's Work Together

Fill in the form and a member of our partnerships team will respond within 2 business days. For urgent enquiries, email us directly.

THE CELEBRITY Media Group
Seoul HQ · New York · London · Singapore
Current Partners
ChanelSamsungNetflixL'OréalHyundaiLaneigeSephoraDisney+
Your information is kept strictly confidential.